Campaign Optimization
Creates and adjusts campaigns based on your business, keywords, locations, and current Google Ads performance.
Bavian is the AI ad manager that finds wasted spend, blocks bad searches, tests better ads, and moves budget toward what converts — 24/7.

In Danish, "Bavian" means baboon — a sharp, fast-moving animal that constantly reads its surroundings. That's the mindset behind our AI ad manager. READ MORE »
Most Google Ads accounts are full of hidden waste: wrong keywords, poor campaign structure, weak ads, unmanaged search terms, slow testing and budgets being pushed into the wrong places.
Creates and adjusts campaigns based on your business, keywords, locations, and current Google Ads performance.
Split test of different headlines, descriptions, and angles to find what drives more clicks and conversions.
We block irrelevant searches with negative keywords, so your ad spend goes toward better traffic.
Tracks spend, clicks, conversions, and campaign status so you can see how your ads perform.
Budget shifts toward the campaigns, keywords, and audiences most likely to convert, so every dollar works harder.
Creates and dynamically manages campaign assets such as sitelinks, images, call assets, and more.
Bavian uses patterns and data from businesses across industries to help optimize your performance from day one.
Connect your Google Ads account securely with a single click.
Choose how much Bavian is allowed to manage and optimize.
Turn it on and let Bavian begin optimizing your campaigns.
Our optimization engine analyzes campaign data, product feeds, search intent, and market signals in real time. Built on the newest AI models and fine-tuned by leading ads operators.
Get insight into your keyword waste and budget mis-allocation.
No credit card required.
Includes AI management of up to $3,000/month in Google ads spend.
For every additional $3,000/month in managed ad spend, add $150/month.
Our team is made up of some of Denmark's leading specialists in Google optimization.
We are on a mission to help businesses get more out of every click and every dollar spent — without having to live inside Google Ads all day.


Read some of the most asked questions around Bavian. If you cannot find your answer, reach out to us using the chat in the bottom-right corner.