Is Bavian worth it for small Google Ads accounts with low budgets?

It can be, but Bavian's price is the same whatever you spend: $150 a month, or $1,500 a year. So the smaller your ad spend, the bigger the fee is beside it. Compare it with what you spend on Google in a month.

For example, at $7 a day, about $210 a month on Google, the fee is about 70% of your ad spend. At $50 a day, about $1,500 a month, it's about 10%.

The minimum

Autopilot starts at a daily budget of $7, converted into your Google Ads account's currency. Below that, you can't turn it on, and the Start Autopilot box shows the exact amount.

What to expect with a small budget

Bavian does the same work on a small account: it divides your budget across your campaigns, blocks searches that waste money, and works on your keywords and ads. But a small budget brings few conversions, and with very few, Bavian changes less based on results until it has enough to go on.

See it first

Bavian's analysis of your account and its start plan are free, so you can see what it would do before you pay. See How much does Bavian cost?