Can I approve every new ad before it goes live?
Updated 30 October 2026
Yes. In Approval mode, every change Bavian's agent starts itself waits for your yes, new ads included. You can set the mode before you turn on Autopilot; the start itself, where Bavian takes over your campaigns, runs the same in both modes. See What is the difference between Approval Mode and Autopilot?
Our tip: keep Autopilot on and write down your rules
Most businesses get further by keeping Autopilot on and telling Bavian their rules. Bavian follows them when it writes ads, and keeps your account moving while you get on with your day.
- In Bavian, open Context in the menu, then the Memory tab.
- Write the rule, for example "Never call our products eco-friendly or climate neutral".
- Choose A rule to follow and click Add.

The business details on the Context page, such as what you sell and who your customers are, guide the ads Bavian writes too.
Good to know
- Even in Autopilot mode, Bavian asks before it adds some of the new ads it suggests in campaigns it took over.
- See Where can I see the changes Bavian has made?